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What do I do?

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Sticks & Stones is a design practice rooted in play, people, and purpose.

I help ideas take shape—from early sparks to fully-formed products that delight and make a difference. Here’s how we can work together:

Product Design & Development

From first sketch to prototype
I support design for  products—bringing together form, function, and feasibility.

Includes: Industrial design, prototyping, iteration

Play Theory Consulting

Designing through wonder and curiosity
I help organizations apply play-based methods to learning, health, and innovation—especially in complex or sensitive contexts.

Includes: Workshop facilitation, playful strategy, curriculum/playkit development, storytelling through play, 

Graphics & Packaging Design

Visually bold, emotionally smart
From packaging to quirky illustrations, I design visuals that feel good in the hands and look great on shelves.

Includes: Packaging, product graphics

Illustration & Storytelling

Playful lines, thoughtful tales
I illustrate for products, kits, and campaigns—especially where emotion, humor, or clarity are key.

Includes: Illustrations, product art, storytelling visuals, kids’ content

Research & Concept Development

Grounded in real needs, guided by imagination
I conduct user and market research, synthesize insights, and translate them into meaningful product concepts.

Includes: User interviews, competitive analysis, design insights, concept ideation

Play Design

Rooted in the power of play, sparked by curiosity
I design games, toys, and playful experiences that foster creativity, connection, and learning—supported by theory and hands-on prototyping.

Includes: Game and toy design, play-based tools, interaction design, theory-backed concept development

User Experience Design

Designing intuitive, human-first interactions
I craft experiences that feel natural and meaningful, always grounded in user insight and clarity.

Includes: UX flows, UX reserarch and testing

Content Writing

Words that connect and explain
I write product copy, educational content, and playful scripts with a clear voice and an eye for meaning.

Includes: UX copy, product descriptions, children’s scripts, blog writing, instructional guides

And everything in between....

Got something a little unusual in mind?
If it involves creating meaningful experiences for real people—whether it’s a curious idea, a playful product, or a challenge that doesn’t quite fit the mold—I’m always up for it. Let’s explore it together.

I’d love to hear from you—whether you have a project in mind or just want to say hi.

What my Clients Say

Vinita Sidhartha, Founder - Kreeda Games

"Swetha recently worked on a two-month project with me.
Her work as a designer was excellent quickly grasping what was required for the project.
Furthermore she took time to read and understand the project and even put together the content for it. This is a rare quality as many designers choose not to do content and often don’t understand or try to understand the nuances of it.
It was a remote project across different time zones. I was concerned when we started but she made the communication effortless and seamless.
This ability of hers as a designer who takes the trouble to understand a project and its nuances and maintain seamless communication is truly remarkable. It is difficult to find such a combination. I wish her the very best and am sure that she will be an asset to any organization she joins."
Curious what it’s like behind the scenes?

On my blog, Sticks & Stones, I reflect on the things I learn along the way—from playful prototypes to real-world client messiness.
It’s a space for stories, insights, and the occasional aha! moment.

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